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Wasteful Ad Spend Detection

Posted by Daniel Kim on Nov 30, 2016 7:42:04 PM

INTRODUCTION:

In this blog, we want to teach you how to detect bot traffic and wasteful ad spend using Google Analytics, a tool that every dealership has.

We'll go over:

  • How you can uncover suspicious traffic
  • Out of market wasted spend on your Google Paid Search Campaign
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Topics: How To

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